TAPPP TEAM

Sandy Agarwal – Founder & CEO

Sandy Agarwal has been a leader in the disruption of the traditional media marketplace for more than 25 years. As CEO of TAPPP, Sandy oversees the company’s strategy, operations and financial/capital structure. Under his leadership, TAPPP has established key business partnerships powerful media and gaming companies including Major League Baseball, the National Football League and BetMGM. TAPPP is rapidly expanding its suite of innovative payment and monetization services while launching an interactive advertising and commerce platform to enable real-time, single-screen transactions during live-stream sporting events, inclusive of the only market-proven Real Money Gaming transaction services platform.

Prior to founding TAPPP, Sandy started a mobile content and advertising company which merged with Enpocket and was acquired by Nokia in 2007. While at Nokia, he headed monetization of interactive services across the Asia Pacific region. Prior to his start-up days, Agarwal held management positions at Discovery Channel and ESPN helping to pioneer media businesses in new territories.

Often recognized as a thought leader in the monetization of digital services, Sandy was voted into the Top 10 Global MobiThinkers List and was the founding Chairman of the Mobile Marketing Association (MMA) in Asia Pacific. He resides in New York and maintains that it is his love for the Cleveland Browns, Indians, and Cavaliers that gave him the idea of making sports content more accessible and engaging for fans across the country and the globe, helping to dramatically shift the media landscape in the process.

Garrubbo sits on the Board of Directors of the Interactive Advertising Bureau (IAB), where she has been a co-chair of the Audio Committee since 2017. During her first term as an IAB Board member in 1999, Garrubbo helped create some of the first guidelines for brands and publishers in the digital space and today continues to drive advancements in the industry with a focus on digital audio. For her significant contributions to the IAB and digital advertising field, she was honored with the IAB Service Excellence Award in 2019.

Garrubbo has spoken at CES, IoT World, Advertising Week, Digiday's Content Marketing Summit and RAIN's Podcast Business Summit. She is a board member of TAPPP (an OTT video service) and Glen Highland Farm.